That's the only thing I hated when jason collins said it he announce it to magazines and started doing interviews, he didn't need to take it to that level it reminded of the situation when mark zuckerberg went on oprah to announce he was donating money.
IF nike said they will drop a lebron shoe for 260 on their twitter account limited it would sell out they not worried as for the nba its not like the cavs spurs finals was any better if they really need the money they will put the advertisers on jerseys.
No both new york and pacers won the season sereis vs miami and I know its a what if and prbably not the casebut if lebron didn't make that gamewinner the series would've been over.