- 44,181
- 73,193
- Joined
- Apr 15, 2004
We took 10 years of sales data (2007-2016), looking in particular at the months leading up to Halloween. We sell to all 50 states – plus Canada – so we broke down our sales by state. We also have relationships with major candy manufacturers and distributors – all of whom contributed and helped us verify that our data is on point.
On this analysis, we were able to ascertain the best sellers in every state for Halloween. And we present it to you here in the above lovely HTML5 interactive ninja-style map of the most popular Halloween candy.
The National Retail Federation estimatesthat shoppers will spend $2.7 billion on Halloween candy this year. Industry research has shown that, in 2015, online candy sales increased by 15 percent. People are realizing they can save time and money by skipping the store and purchasing from the comfort of their home. But will you buy the rightcandy?
Have a look at the candy your state loves. Let us know what you think in the comments below