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For my marketing class my group and I have made this questionnaire that's supposed to give us information onwhether our product would be financially viable - it's basically a wireless router that varies in price according to the range that people need to cover,and utilizes a self restarting system if there are any lapses in internet connections...
Anyways here it is, it's only 19 questions, all multiple choice, so if you could, please post your responses.
Thanks guys!
btw i'm not sure why my font is so big, but w/e.
Wo-FiQuestionnaire
Part A: Internet Usage
1. Do you have broadband internet access? Yes/No
2. Do you own a wireless router Yes/No
3. If not, do you intend to purchase a wireless router Yes /No
Part B: Router Preferences
4. What does Giga-Hertz stand for?
A. Speed B. Signal Strength/Network Range C.Security
5. What is the most important feature for you in a router? Please list in order ofmost important to least.
A. Network Range B. Fidelity (does not disconnect or reconfigure) C. Speed D.Security
6. If you could improve anything in your current router what would itbe?
A. Speed B. Fidelity C. Network Range D. Security E. I don't know
7. Do you know the full range of your wireless network? Yes/No. If yes,
- How much is the range or signal strength? ____ft
- Do you think you utilize the full range of your router's range? Yes/No
8. What range of connection would be best suited for your residence (or your workplace if youare self-employed or a small business owner)
A. 0-100 ft B. 100-300 ft C. 300-500 ft D. More than 500ft
9. What level of security is best suited for your residential needs (OR for yourhome-office or small-business needs)?
A. Standard security B. VPN (high security) C. I don't know
10. How important is design to you?
A. Very important B. Somewhat important C. Not important
Part C: Wo-Fi preferences
We at Wo-Fi have developed a new worry-free router that utilizes an Automatic Network Correction System (ANCS),eliminating almost all connection loss as well as other problems. It boasts the highest connection speed available as well as superiorperformance and fidelity compared to current routers.
11. Of the 4 models listed below, please choose onethat best suits your needs at your home or home-office/small business:
A)
150ft. Connection Range
Highest Connection Speed Available
Standard Security and Network Capabilities
Utilizes an Automatic Network Correction System (ANCS), reducing connection problems
Available in Different Colors, Stylish
$40-$60
B)
300ft. Connection Range
Highest Connection Speed Available
Standard Security and Network Capabilities
Utilizes an Automatic Network Correction System (ANCS), reducing connection problems
Sleek, Stylish
$90-$120
C)
500ft. Connection Range
Highest Connection Speed Available
Standard Security and Network Capabilities
Utilizes an Automatic Network Correction System (ANCS), reducing connection problems
Sleek, Stylish
$140-$150
D)
800ft. Connection Range
Highest Connection Speed Available
VPN Security and Network Capabilities
Utilizes an Automatic Network Correction System (ANCS), reducing connection problems
Sleek, Stylish
$250-$300
12. If the router you chose in question 11 wereavailable now, how likely would you be to buy it at the listed price?
A. Most definitely buy B. Probably buy C. Probably not buy D. Definitely not buy
13. If you did not answer A to question 12, pleaselist the price at which you would most definitely buy the router? ______$.
Part D: Consumer Buying Preferences
14. When buying a router you would most likely buy it at (circle whichever apply):
A. From your internet service provider B. Computer Retail Store (ex. CompUSA) C. BestBuy D. RadioShack E. Sears F. OfficeDepot G. Staples H. Online retail sites I. Company website
15. When choosing a router you would mostlikely
A. Ask a salesperson for advice B. Get information from friends/family/peer-group C. Compareinformation online D. Check specific magazines such as PC world E. Other (pleasespecify)
16. When you can't fix a problem with yourrouter you:
A. Call a friend/family member/acquaintance B. Call the company's customer service department C. Call your internetprovider's customer service D. Call the store where you bought it
E. Research yourself to fix the problem (i.e. check the manual, online instructions) F. Other (please specify)
Part E: DemographicInformation
17. What age group do you belong to?
A. 17-24 B. 25-32 C. 33-40 D. 41-48 E. 49 andabove
18. What is your occupation?
A. Student B. Professional C. Self-Employed/Small-Business Owner
D. Other (please specify)
19. How would you describe where you live?
A. A dorm B. An apartment or condominium C. A house D. Other (pleasespecify)
------ www.gsharmamusic.com ------
Anyways here it is, it's only 19 questions, all multiple choice, so if you could, please post your responses.
Thanks guys!
btw i'm not sure why my font is so big, but w/e.
Wo-FiQuestionnaire
Part A: Internet Usage
1. Do you have broadband internet access? Yes/No
2. Do you own a wireless router Yes/No
3. If not, do you intend to purchase a wireless router Yes /No
Part B: Router Preferences
4. What does Giga-Hertz stand for?
A. Speed B. Signal Strength/Network Range C.Security
5. What is the most important feature for you in a router? Please list in order ofmost important to least.
A. Network Range B. Fidelity (does not disconnect or reconfigure) C. Speed D.Security
6. If you could improve anything in your current router what would itbe?
A. Speed B. Fidelity C. Network Range D. Security E. I don't know
7. Do you know the full range of your wireless network? Yes/No. If yes,
- How much is the range or signal strength? ____ft
- Do you think you utilize the full range of your router's range? Yes/No
8. What range of connection would be best suited for your residence (or your workplace if youare self-employed or a small business owner)
A. 0-100 ft B. 100-300 ft C. 300-500 ft D. More than 500ft
9. What level of security is best suited for your residential needs (OR for yourhome-office or small-business needs)?
A. Standard security B. VPN (high security) C. I don't know
10. How important is design to you?
A. Very important B. Somewhat important C. Not important
Part C: Wo-Fi preferences
We at Wo-Fi have developed a new worry-free router that utilizes an Automatic Network Correction System (ANCS),eliminating almost all connection loss as well as other problems. It boasts the highest connection speed available as well as superiorperformance and fidelity compared to current routers.
11. Of the 4 models listed below, please choose onethat best suits your needs at your home or home-office/small business:
A)
150ft. Connection Range
Highest Connection Speed Available
Standard Security and Network Capabilities
Utilizes an Automatic Network Correction System (ANCS), reducing connection problems
Available in Different Colors, Stylish
$40-$60
B)
300ft. Connection Range
Highest Connection Speed Available
Standard Security and Network Capabilities
Utilizes an Automatic Network Correction System (ANCS), reducing connection problems
Sleek, Stylish
$90-$120
C)
500ft. Connection Range
Highest Connection Speed Available
Standard Security and Network Capabilities
Utilizes an Automatic Network Correction System (ANCS), reducing connection problems
Sleek, Stylish
$140-$150
D)
800ft. Connection Range
Highest Connection Speed Available
VPN Security and Network Capabilities
Utilizes an Automatic Network Correction System (ANCS), reducing connection problems
Sleek, Stylish
$250-$300
12. If the router you chose in question 11 wereavailable now, how likely would you be to buy it at the listed price?
A. Most definitely buy B. Probably buy C. Probably not buy D. Definitely not buy
13. If you did not answer A to question 12, pleaselist the price at which you would most definitely buy the router? ______$.
Part D: Consumer Buying Preferences
14. When buying a router you would most likely buy it at (circle whichever apply):
A. From your internet service provider B. Computer Retail Store (ex. CompUSA) C. BestBuy D. RadioShack E. Sears F. OfficeDepot G. Staples H. Online retail sites I. Company website
15. When choosing a router you would mostlikely
A. Ask a salesperson for advice B. Get information from friends/family/peer-group C. Compareinformation online D. Check specific magazines such as PC world E. Other (pleasespecify)
16. When you can't fix a problem with yourrouter you:
A. Call a friend/family member/acquaintance B. Call the company's customer service department C. Call your internetprovider's customer service D. Call the store where you bought it
E. Research yourself to fix the problem (i.e. check the manual, online instructions) F. Other (please specify)
Part E: DemographicInformation
17. What age group do you belong to?
A. 17-24 B. 25-32 C. 33-40 D. 41-48 E. 49 andabove
18. What is your occupation?
A. Student B. Professional C. Self-Employed/Small-Business Owner
D. Other (please specify)
19. How would you describe where you live?
A. A dorm B. An apartment or condominium C. A house D. Other (pleasespecify)
------ www.gsharmamusic.com ------