UNDER ARMOUR CURRY 3

[SplashBro]

http://www.espn.com/nba/story/_/id/19254650/curry-3-shoe-sales-hit-mark-armour

"As we launched the Curry 3 late last year, our expectations continued to run high. And while the 3 played very well on court for Stephen Curry and our athletes, a sluggish signature market and a warm consumer reception led to softer-than-expected results."

"This has created an inventory imbalance that we are working through. One that, yes, is baked into our full-year outlook which hasn't changed and, most importantly, yielded lessons we're applying ahead with the Curry 4 and beyond."

Thursday's admission by Plank was the first confirmation that the company also wasn't happy with the reception. He said Under Armour will be sharper with future shoe launches "with respect to number of color offerings, scarcity, exclusivity and cadence of launches to drive more consistent engagement and results."

- - -

Damn. I really liked not having to worry about **** selling out unlike like the 1s.

 

[jamesandstl]

 
http://www.espn.com/nba/story/_/id/19254650/curry-3-shoe-sales-hit-mark-armour

"As we launched the Curry 3 late last year, our expectations continued to run high. And while the 3 played very well on court for Stephen Curry and our athletes, a sluggish signature market and a warm consumer reception led to softer-than-expected results."

"This has created an inventory imbalance that we are working through. One that, yes, is baked into our full-year outlook which hasn't changed and, most importantly, yielded lessons we're applying ahead with the Curry 4 and beyond."

Thursday's admission by Plank was the first confirmation that the company also wasn't happy with the reception. He said Under Armour will be sharper with future shoe launches "with respect to number of color offerings, scarcity, exclusivity and cadence of launches to drive more consistent engagement and results."

- - -

Damn. I really liked not having to worry about **** selling out unlike like the 1s.

There is probably a balance somewhere in the middle. They don't have to make it so limited they sell out immediately, but having a bunch just sitting around cant be good for business.

 

[ozboi]

There is probably a balance somewhere in the middle. They don't have to make it so limited they sell out immediately, but having a bunch just sitting around cant be good for business.

they should do it just like the Curry One's IMO...

 

[SplashBro]

 
There is probably a balance somewhere in the middle. They don't have to make it so limited they sell out immediately, but having a bunch just sitting around cant be good for business.

they should do it just like the Curry One's IMO...

Yeah, I agree that having a lot of shoes sitting on shelves is bad, but I feel like UA will overreact.

I just want to at least be able buy any given colorway during any time of the day of release.

I don't want it to be where I have to wake up in the morning refreshing UA's page every second waiting for it to go live, have the shoe in the cart, and have it sell out before I could even buy it.

Or having to wake up early and take mass transit to Manhattan because a particular color way is only releasing in two locations in the entire country.

Frustrating times man.

 

[tairese7]

 
There is probably a balance somewhere in the middle. They don't have to make it so limited they sell out immediately, but having a bunch just sitting around cant be good for business.

Honestly is anyone surprised about the Curry 3?  One only needs to flip through this thread to see that NT is in agreement with the rest of the market.  There's a reason why I stocked up on more 2's instead of getting even one pair of 3's.

 

[thapointguy]

I can't really tell the difference so I'm gonna say color is the same. Picture might show otherwise but in person looks the same.
View media item 2418482

 

[ozboi]

Thanks for the comparison partner! Did you cook this AM?

 

[gimmedatt]

 
Honestly is anyone surprised about the Curry 3?  One only needs to flip through this thread to see that NT is in agreement with the rest of the market.  There's a reason why I stocked up on more 2's instead of getting even one pair of 3's.

I wonder if Plank's comments on Trump have played any part.

It's not just Curry's shoes. The whole brand is in a slump:

http://finance.yahoo.com/news/under-armours-launch-kohls-supposed-172346664.html

 

[ozboi]

I wonder if Plank's comments on Trump have played any part.

It's not just Curry's shoes. The whole brand is in a slump:

http://finance.yahoo.com/news/under-armours-launch-kohls-supposed-172346664.html

It's the Trump slump [emoji]128514[/emoji][emoji]128514[/emoji][emoji]128514[/emoji][emoji]128514[/emoji]

 

[thapointguy]

Thanks for the comparison partner! Did you cook this AM?

Yeah hit on the black and caught a 3 months ban from the thread for the shenanigans after.

Hope you get yours from Nike later. Gotta rep the 9ers right?

 

[ozboi]

Yeah hit on the black and caught a 3 months ban from the thread for the shenanigans after.

Hope you get yours from Nike later. Gotta rep the 9ers right?

oh damn 4 real? Sorry to hear lol I want that gold pair 4 sho!

 

[mehoneydee]

Go back to $120

 

[ozboi]

These came in today from UADC... had a $40 off $100 coupon thanks to @dragicon! Makes these kicks a steal! Been wanting the Dub nation homes but I already had the aways. I think I am done with 3s. Well maybe just one more curry 3zer0... the yellow ones next m0nth.

View media item 2419940

 

[jamesandstl]

Go back to $120

Stay at 99.99 haha

 

[ozboi]

Stay at 99.99 haha

[emoji]128064[/emoji][emoji]128064[/emoji][emoji]128064[/emoji][emoji]128064[/emoji] now there's an idea [emoji]129304[/emoji][emoji]129304[/emoji]

 

[jamesandstl]

[emoji]128064[/emoji][emoji]128064[/emoji][emoji]128064[/emoji][emoji]128064[/emoji] now there's an idea [emoji]129304[/emoji][emoji]129304[/emoji]

They've got higher hopes than that....lol

 

[ozboi]

They've got higher hopes than that....lol

man I actually like the feel and comfort of the 3s... Just the CWs are a few and far in between... yoo bad the guy that did the 2 left for Nike.... they need someone like again.... I'm ready for the 4s....

 

[jamesandstl]

man I actually like the feel and comfort of the 3s... Just the CWs are a few and far in between... yoo bad the guy that did the 2 left for Nike.... they need someone like again.... I'm ready for the 4s....

I liked like 1 colorway. They didn't have the size I needed at my outlet. Sad. The model I thought was good, as far as design, but they seemed to have fallen off slightly with performance and color ways weren't great. Not that I really care about performance haha. U have always liked the comfort of the Currys. Then the Lux was kinda let down.


You in Vegas right?

 

[ozboi]

I liked like 1 colorway. They didn't have the size I needed at my outlet. Sad. The model I thought was good, as far as design, but they seemed to have fallen off slightly with performance and color ways weren't great. Not that I really care about performance haha. U have always liked the comfort of the Currys. Then the Lux was kinda let down.


You in Vegas right?

Yeah you are right about the comfort part, call me old school but I don't like squishy cushion lol.

Yeah I'm in Vegas

 

[jamesandstl]

Yeah you are right about the comfort part, call me old school but I don't like squishy cushion lol.

Yeah I'm in Vegas

I feel the same. I like a nice solid stiff cushion. Too soft makes my feet hurt.

 

[ozboi]

I feel the same. I like a nice solid stiff cushion. Too soft makes my feet hurt.

don't get me wrong, not like this.... View media item 2419963 lol... but you know what I mean

 

[gimmedatt]

Man...Under Armour really does have all the issues we talked about earlier:

http://finance.yahoo.com/news/under-armours-shoe-business-ground-172000126.html

https://www.bloomberg.com/news/articles/2017-04-27/under-armour-loses-whatever-swagger-it-had-left

https://www.aol.com/article/finance...ls-was-supposed-to-be-its-saving-gr/22057021/

http://www.cnbc.com/2017/04/03/cramer-nike-wants-to-eviscerate-kevin-planks-under-armour.html

http://www.cnbc.com/2017/04/27/5-reasons-analysts-are-still-worried-about-under-armour.html

 

[noblekane]

Go back to $120

they aint tryna hear it tho

judging from that statement looks like they are going to try the limited route which is stupid

first and foremost. raising the price alienated their fanbase

second and just as important the design was pretty mediocre. nobody is buying a steph curry sig for the under armour logo. the sc should have been on the tongue. that latest curry shoe should have been the 3 instead

thank god they removed the under armour words from the back like they had on the sample.

 

[ozboi]

I don't see the the yellow pair on FTL May calendar anymore.... hope it releases....
View media item 2421273
Also what is this black/taxi pair?
View media item 2421274

 

[thapointguy]

These ozboi
View media item 2421545
Got a few of these colorway but always a must for me.

The taxi pair should still come out this coming Saturday. Probably will show up on the calendar next week.