- 3,563
- 509
It's a chicken/egg scenario. If they make more pairs, they will probably sit on shelves. If they are limited, then word gets out and they instantly become more desirable = quick sell out.
Or they could make a shoe worthy of a signature ordan...therefore eliminating the need to limit them to build hype
"Let's save these for the playoffs," says R. Westbrook in the video. So it's a late-than-the-usual-RD release for the XX9, not next season as we thought it would for quite some time now. Funny, though, that JB has a playoff edition for the XX8 SE.
Nah...no way JB could design and produce a signature J for retail and keep them completely under raps....
Who do you think they are...Beyonce?
JB's just gonna build hype for next year by having Westbrook rock the kicks in the playoffs. Brilliant marketing IMO. If they are hot; cats are gonna be feenin' by release day.