- 2,387
- 2,789
- Joined
- Jun 25, 2015
These are up on END again. FSR
Follow along with the video below to see how to install our site as a web app on your home screen.
Note: this_feature_currently_requires_accessing_site_using_safari
Disagree with the last part. Most people like exclusive stuff. JB gave in to the cries and started mass producing while Adidas went small batch. Many people that cried about not being able to get Jordans before didn't want them when they sat on the shelf for weeks. In terms of brand image, it hurt JB and helped Adidas. It seems like JB realizes that and is reversing course. Basically JB gave the people what they wanted but in the end the people didn't really want that. There's a fine line in the amount a company produces. Nike nailed it with the 103s. Enough that everyone that wanted them could get them but not enough that every site has then on discount 2 months after the release. This release was a perfect balance. It's hard to hit that number correctly every release though. For the brand image, they need to error on the low side and stop having so many sit and hit discount.
You're right, most people do like exclusive stuff. But in the same breath, most people hate missing out of exclusive stuff consistently release after release.
That when the backlash comes in.
if Nike/JB wants real answers, it should look within. The cockiness of releasing a retro+ Jordan in the same numbers as a black cement 3 is just silly. Figuring out a number that works for each repeat and doubling back with a restock if needed isn't a hard thing to do.
But instead they counter with limited release and hype? It's just my opinion, but I don't think folks are going to fall for it this time. As stated before, I could be wrong...but as for me, it's either an easy cop at retail or bargain basement, or...they've list my business for that release. Simple.
Hype it's over started and not measurable when it comes to its effect on the bottom line.
In a recent article, a head honcho at Adidas stated it plain and simple. "Hype was good for brand awareness, but not good on the bottom line."
What has this thread turned into.
Does AM1 have air unit on both forefoot and heel, or just the heel?
redblack35 Thanks. That's what I thought too, but then I saw someone posted a sketch where air unit is on both forefoot and heel.
just received my dope factory order for a US 8 pair of the reds but they sent me the wrong order and I received a US 9.
The invoice is even addressed to some dude in Netherlands.
Now my size is gone..
^ Those just popped up on UNDFTD as a WMNS cw.
https://shop.undefeated.com/product...emium-sc-wolfgrey-mtlcpewter-deeppewter-white
Edit: as well as this one -
https://shop.undefeated.com/products/womens-air-max-1-prem-sc-summitwhite-mtlcgoldstar-lightbone