I found this after looking into the topic...
SUBCULTURE NAME BRAND LOYALTY AND HOW YOU CAN BE AFFECTED BY CORPORATION LABELS..
social culture crisis, i am a man whom at times feels individual, or entitled to look down upon people, being critical in detail about something i do not agree with, or personally accept, becoming so obsessed in my ego, my self image is so self-absorbed and selfish, when the truth is, i am no different from anyone else, i am not entitled anything more or less than anybody else. when i am in product driven trance, I am focused on a persona to present to everyone, and its so complicated and compartmentalized, that i may add or take away from this certain persona, or perhaps i may change my projected self-image, all based on specific peoples perception of me, or what i do, how i act, or anything in my behavior really. when I am in a egotistical mind, i am so unrealistic and excessive, so i do what many do when the crisis comes into my mind, creating paranoia, destructive amounts of insecurity, i drink the propaganda kool aid, and play the ego based chase for taste or "style" subcultures are all structured around these principles, i feel at this point that i am so unsure of whom or what i even am because i have adapted my persona in so many ways, justified horribly expensive products, brand names, and the ultimate worst in ego based self redemption, the limited edition theory, you believe the whole time while chasing this specific product, that there is only 500 or 1000 made of it, you pay extreme amounts and have the worst child-like mindstate and rationale justifying why you made the chase for the item or product itself. when many people close to you become critical of something you buy, you become aggressive in response, creating a defense mechanism that is foolish, has no true base or principal, yet you feel you must take defense of a product, almost making it a living entity itself.
this next area takes focus upon mind control techniques and suggestive thinking used so commonly in advertising or marketing all kinds of products, a unrealistic designed dualism (NIKE VS. REEBOK) (COKE VS. PEPSI) and not making our own true allegiance with a specific product, or manufacturer. the most true fact in creating a regular customer or consumer, a mindstate, lifestyle, or sense of individualism from various products. techniques of persuasion.
group think (subservience)
dialectical divisions
fashionable allegiances (subculture standards - too short said get in where you fit in)
implanted associations
escapism
fantasy into reality
inflated persona's (exactly as i broke myself down)
excessive eroticization
subliminal s (belief in no science of the soul)
unconscious brand (corporate name) loyalty
product driven anti-social behavior
synasthesia
metacontrast
hemisync
appeal to authority without studying the sources
( "EXPERTS AGREE" " 1 TOP SELLING" ETC.)
the most important, or influential techniques used in my opinion, which i can identify so easily with from my own experiences and strange sense of entitlement before, during, or after the chase of a product, its almost a lust you develop, you lose yourself in buying into a concept or product. many possible behaviors follow if you obsess with abundance or expressiveness
allegiance / loyalty (AGAIN) - the best brand image is the self image which enables the customer to project himself into the product so what the customer actually buys is a projection of his own traits.
the reward mechanism (almost used in every form of advertising or marketing)
treats for hard work, and self-admiration, etc. a basic drive of all "normal" mammals and humans, which is the true base of consensus trance and materialism itself.
this is where i can easily see where the marketeers have stolen from freud, his theories, and ideals in pushing products to give us self-esteem. i have wasted so much money on tennis shoes, vinyl toys, hats, sweatshirts, tech gadgets, etc. that when the "retro" market was introduced, it gave the consumer a true "renaissances of age" where the consumer can remember the product being sold, marketing campaigns, or to me the most important, and extremely personal, reminiscing on the past when the specific item wasn't affordable due to age, or financial situations. this also may help explain the throwback jersey trend that sadly took over the brainwashed "street subculture" ( i hope that isn't even a real term) and people would spend up to 400 bucks on an older 1970s-80s-90s styled jerseys with a certain player, which many would buy and not even know history in why the product was being reproduced with a certain athletes name and number, and in no way am i saying that you shouldn't have anything to wear that you actually like based on the look or design, but that is a lot of money spent on an item, and for me as a die hard sports fan from youth to today, it was sad to see vintage sport apparel with legendary respected athletes represented simply as a fad, trend, or mid life crisis for youth. this can also apply to limited edition propaganda also, because many of the items that i find myself brainwashed into are bootlegged, faked, or "factory variant" and have such impact in each market to the point that fakes are so highly produced, its driven some prices up and down, authenticity is almost always an issue, and eventually, you will see such detail flaws that its just ridiculous to even manufacture a fake of that item, things such as colors on sneakers retroed that were never released by the corporation, blatant quality control, as well as highly raised demand, which can destroy a specific products value by over saturating a market with fake product, and risky purchases, and this is the most difficult for the "collector" mindstate or perspective, that each major corporation may even make these fakes (WHICH INDEED IS 100% TRUE) or that many heads of factories take extra material from the factory home, only to replicate the product itself, which makes so many hypnotic consumers think they have "special limited edition colorways" or "never released product" which a true collector is so quite obsessive that they can easily distinguish the product as a knock off, but to many youth and nostalgia consumers, they actually believe they are getting genuine product, that is thought to be rare, or limited. once the markets are hit with this dilemma, crisis, or plain flat out obsessive compulsion, it makes it hard for a "collector" to to obtain genuine slave sweat shop product itself, which i would honestly say that up to 80% of each market has these knock offs made by the same corporation they appear to replicate. a true "elitist" mentality, which can ruin the whole fun of the newcomer in that subculture, and makes that "scene" or subculture saturated with brainy smurf types always pointing out other peoples flaws and taste ( OF WHICH I REFER MYSELF AT THE TOP) all while never looking at their own "style" purchasing habits ( MANY COLLECTORS CANNOT JUSTIFY $450 ON A PAIR OF PRE-OWNED SNEAKERS OR A $200 SWEATSHIRT ) and basically become trapped into trying to outdo one another over mainly internet websites or large metropolitan areas or cities.
( IMAGINE CONSUMERS AND SUBCULTURES THAT DRESS UP IN UP TO $2000 OUTFITS JUST TO SIT IN FRONT OF A COMPUTER BEING BRASH AND FLASHY, YET NOT LEAVING HOME IN THAT OUTFIT, OR SIMPLY DRESSING UP IN THAT OUTFIT TO TAKE PICTURES TO DISPLAY WHAT THEY WORE ON CERTAIN DAY SEARCHING FOR ACCEPTANCE AND RESPECT. - THINK OF ME )
_________________________________________
AMAZING QUOTES FROM ERICH FROMM
in this cybernetic age, the individual becomes increasingly subject to manipulation. the individuals work, consumption, and leisure are manipulated by advertising, by using ideologies such as "positive reinforcements" the individuals lose their active responsible role in the social process, they become completely "adjusted" and learns that any behavior, act, thought, or feeling which does not fit or comply into the general scheme puts him at a severe disadvantage, which in fact the individual is exactly what they are supposed to be.
________________________________________________
what has happened in modern industrial society is that traditions, common values, and genuine social personal ties with others have largely disappeared. the modern mass man is isolated and lonely, even though he is part of a crowd, he has no convictions which he should share with others, only slogans and ideologies he gets from the communications media.
- Erich Fromm (Anatomy of Human Destructiveness)
________________________________
Feeling connected to a corporate entity without knowing practices and measures the corporation may take to make and/or deliver product, also origins of corporate identity, and full board members as well as who owns stake in the company, and how the company practices within moral guidelines.
( NIKE ARMS SMALL COUNTRIES TO INFEST EACH LAND TO BUILD SLAVE WAGE SWEAT SHOPS TO MAINTAIN CHEAP LABOR AND HIGH PROFIT GAINS )
understand also many companies use sacred arts and the zodiac to advertise products and time of year to release them, its honestly not based off of focus groups and consumer (STUDY THE ORIGIN OF THE WORD CONSUMER) study companies that are INDEPENDENT?
THINK ABOUT BEING BRANDED BY A COMPANY? THAT BILLBOARD JOKE IS NOT FUNNY.
i never believe any rags to riches stories anymore, I have studied great lengths of corporate bloodline lineage for the past few years because of who i am, what i identify and package my persona with things such as sneakers, shirts, etc. all brands are important in knowing what you are dealing with, not just whom. know what they use as conduct, humane policies and guidelines that are appropriate, and i am a contradiction, i am not telling you i am any different or better, i am simply stating my ever-ever-changing opinion and lifestyle, thoughts, and learned research from documented sources. ill give a small example now...
the L-R-G ( Lifted Research Group ) brand was a "urban" themed brand, aimed at inner city suburb youth needing an identity to cling to, a perfect time to rebirth a echo unltd. brand that makes all rawkus talib kweli pre-download, keep it real groupie boy backpacker who doesn't realize nothing is independent or even indie, if you own a company, you care about the bottom line, how to draw up a plan to focus the image you need to market, and execute on it.then after you have youth subcultures blending together, watch the money pile up, and walking dead youth and true school hip hop self-proclaimed prophet and makes sure you know every artist, publishing rights and release dates to all specific hip hop song ever recorded
as well, and this type is usually 20-29 years old. those are the target audience, until you cross-over for the inevitable SELL OUT label and stereotyped subculture negative puff daddy stamp of approval on keepin it really glam and hatred focused, puffy really gave us the O.G. icon to identify with, i think every youth-dazed subculture rooted scene needs a judas, and hip hop snobs are the best at dissecting a "f it im rich" WWF type that really can ruin an industry, and others that have made a significant negative impact, like jumaine dupri, will smith, its parallel with the times that disgraces the true school standard upheld by this cult sect of hip hop preachers that dont even rap. thats me anyways, so i can break the stereotype and show the insecure nature one lusts and clings to so they have some group of people interested in the same implanted ideals and focus, as well to have a nemesis as if the elements of hip hop are each a comic book bizzarro world and they must save you with their mystic super urban themed ( WHAT MAKES A THEME URBAN ANYWAYS? ) tradition and prophecy. this is product enslavement, this is brainwashed consumption image seeks a whole outlook on life, and standards of subculture icon with comparable psalms to make compatible consensus trance life possible.
brand label loyalty is a religion in this culture, at this point, and it makes significant changes dramatically, look at rock, the 60s, 70s -80s punk scene in the uk, 90s grunge, then it became alternative, its not a music type, its so important to people, its as if they have nothing else to believe in. empty hopes of souls that are not individual at all, and maybe may think we are all one entity, and we all must have genuine harmony to survive, and we have a few years left, know whom you support, and why you choose to put money into, and decide what cultural religion you subscribe to and who you make yourself.