Some Bots/ATC were able to bypass the captcha if I'm not mistaken. Imo, I think Nike is going to roll out something completely new.
This is what I meant and getting at right here. The hype, ATC's/Bots, backdoor carting, resellers etc. basically everything that's wrong with "the game" these days has come to a head. The system is broken. I believe even nike finally realizes this. We're seeing it happen right before our eyes. There has to be a solution to this madness. A solution to this problem. They create hype via the beloved Internet/ social media and I'm sue nike loves the sales but it also comes with a price in the sense that their product can't be obtained without corruption and tricks. Thus alienating their true consumers. I think they're going to have to create a new way of selling the product. First initiative should be making MORE of the product, for starters. Then 2. Create a new and better/ more efficient way the sell the product which is extremely popular and in high demand. Nike might need to invest in world class marketing and logistics experts to create a whole new system to accommodate the increased demand. Otherwise everybody loses, including Nike. They (nike) might make their profit but the integrity of the brand will be diminished if things continue the way they are now.