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And NBA media has collectively done a **** job getting people interested in the next generation of all-stars.
Wemby might be special enough that he can overcome that and get casuals interested.
Obviously the skip and SAS pulling a ‘crossfire’ with sports in general hasn’t been great for the actual sports
But while the nba has no choice but to empower the players.. the actions of players have to be factored in to how the wheels got rolling and the current state
League was always about stars, but even going into the 00s the stars were synonymous with teams
But I’d argue the actions of some the biggest names had just as much of a negative impact as the media (Lebron and then KD especially)
Because of course Lebron loves the focus he’s still receiving in the middle of the playoffs when his team hasn’t played for weeks.. especially when one of the league marquee franchises is about to win a title
If the Celtics of all teams ain’t a big enough brand to pull viewers, league needs to figure shh out quick