Ja's 2¢
formerly vcshoxj6
- 6,720
- 2,615
- Joined
- Jun 20, 2001
Start Rant/
Lebron should be pissed at the way his "line" is being handled. Nikebasically said F it and decided to release a billion colors of each shoe thinking this is one way to temporarily appease people into thinking Lebron shoes arethat of a deal. Over saturation of the market is what Nike is doing right now. I mean seriously NY cab VI, La VI, birthday LBs,etc, only makes consumers loseinterest, get jealous of the limited retail outlets for these LE colors, and simply devalues the Lebron Line. When the shoe is not even released yet and youcan guarantee a business first class seat on that $79-$109 shelf in the outlet you know you have problems. Every single Lebron Sig has made it to the outletbash. Two things can be said with this outlet talk. A) You can release a unique design that also is a good hoops shoe but at the same time heavy marketing isneeded. B) Release run of the mill, slapped sig logo on it, little marketing.
One conclusion Nike handling of superstar product lines is terrible i.e. IsaiahThomas level.
Start rant of recent Nike Sig Shoes:
Vince Carter- my god how amazing the line was from 1 to 3. 4-5 don't even count.From 1-3 you could see Nike work its magic. 4-5 was garbage, like let's forget that we are not the only brand being featured on that FL wall of shoes. Whena sig shoe blends in on that wall, stripping the classification of signature is only fitting. VC is forgotten, ya'll remember the Dr funk ads, VC clothingline that seem ghost after one showing in the eastbay catalog, Team Rayguns, the marketing was there just the player abilities and stardom were fading soonerthan expected. This was not Nike's fault, maybe only releasing that garbage 4&5 they called sig shoes.
Kobe Bryant- Kobe 1 was okay, simple but boring. Adidas The Kobe on the other handwas pure sex. Kobe 2 was a little better. Kobe 3 unique, but like someone said before the H2k4 should get some royalty checks. Kobe 4 come on the only thingunique about this product was that it was a low. Looking like H2k4 donning 2008 wardrobe. I don't know how long Nike can keep Kobe's line"unique", b/c I already envision by Kobe 6, the design will just not be there. And one thing can be said about Kobe's Line atrociousmarketing.
/End rant.
Nike as a company needs one jolt boosting invigorating slap in the face effect:Competition. Nike right now would be churning out better shoes, better marketing efforts, and sense of that Nike magic if only there was a company out theremaking them sweat. Nike is at the point where creativity is locked away because they see that there is no need to put that much effort knowing that therereally is no other competing company.
I believe if Lebron does bolt to UA that would be best thing to happen to Nikebecause A) they would realize that they are not invincible B) effort is once again in product offerings C) competition D) learned a lesson in that athleteslike Lebron need to be handled differently.
Lebron's line IMO was a failure. Some bright spots are there, but overall one bigdisappointment. You know damn well Nike realizes how big of an expectation for performance was sorely overestimated. Lebron should just thank Nike for what itdid, but starting anew as the face of company surely is the competitive advantage UA has over Nike when that time comes.
With the image UA is portraying, grabbing Lebron would be fitting. Performanceapparel, NCAA sponsoring, new running shoe line, etc. its endless potential for a young company if done correctly.
UA has no problem changing its stance with Brandon Jennings since they kind of gavehim that idea of him being the face of UA's new basketball line. I'm sure UA would accommodate Lebron with the quickness.
/End installment rant.
The only loyalty I see in the shoe industry is AI. Even though he signed thatlifetime contract, you still have to give him props for what RBK is lately doing to his line.
Lebron should be pissed at the way his "line" is being handled. Nikebasically said F it and decided to release a billion colors of each shoe thinking this is one way to temporarily appease people into thinking Lebron shoes arethat of a deal. Over saturation of the market is what Nike is doing right now. I mean seriously NY cab VI, La VI, birthday LBs,etc, only makes consumers loseinterest, get jealous of the limited retail outlets for these LE colors, and simply devalues the Lebron Line. When the shoe is not even released yet and youcan guarantee a business first class seat on that $79-$109 shelf in the outlet you know you have problems. Every single Lebron Sig has made it to the outletbash. Two things can be said with this outlet talk. A) You can release a unique design that also is a good hoops shoe but at the same time heavy marketing isneeded. B) Release run of the mill, slapped sig logo on it, little marketing.
One conclusion Nike handling of superstar product lines is terrible i.e. IsaiahThomas level.
Start rant of recent Nike Sig Shoes:
Vince Carter- my god how amazing the line was from 1 to 3. 4-5 don't even count.From 1-3 you could see Nike work its magic. 4-5 was garbage, like let's forget that we are not the only brand being featured on that FL wall of shoes. Whena sig shoe blends in on that wall, stripping the classification of signature is only fitting. VC is forgotten, ya'll remember the Dr funk ads, VC clothingline that seem ghost after one showing in the eastbay catalog, Team Rayguns, the marketing was there just the player abilities and stardom were fading soonerthan expected. This was not Nike's fault, maybe only releasing that garbage 4&5 they called sig shoes.
Kobe Bryant- Kobe 1 was okay, simple but boring. Adidas The Kobe on the other handwas pure sex. Kobe 2 was a little better. Kobe 3 unique, but like someone said before the H2k4 should get some royalty checks. Kobe 4 come on the only thingunique about this product was that it was a low. Looking like H2k4 donning 2008 wardrobe. I don't know how long Nike can keep Kobe's line"unique", b/c I already envision by Kobe 6, the design will just not be there. And one thing can be said about Kobe's Line atrociousmarketing.
/End rant.
Nike as a company needs one jolt boosting invigorating slap in the face effect:Competition. Nike right now would be churning out better shoes, better marketing efforts, and sense of that Nike magic if only there was a company out theremaking them sweat. Nike is at the point where creativity is locked away because they see that there is no need to put that much effort knowing that therereally is no other competing company.
I believe if Lebron does bolt to UA that would be best thing to happen to Nikebecause A) they would realize that they are not invincible B) effort is once again in product offerings C) competition D) learned a lesson in that athleteslike Lebron need to be handled differently.
Lebron's line IMO was a failure. Some bright spots are there, but overall one bigdisappointment. You know damn well Nike realizes how big of an expectation for performance was sorely overestimated. Lebron should just thank Nike for what itdid, but starting anew as the face of company surely is the competitive advantage UA has over Nike when that time comes.
With the image UA is portraying, grabbing Lebron would be fitting. Performanceapparel, NCAA sponsoring, new running shoe line, etc. its endless potential for a young company if done correctly.
UA has no problem changing its stance with Brandon Jennings since they kind of gavehim that idea of him being the face of UA's new basketball line. I'm sure UA would accommodate Lebron with the quickness.
/End installment rant.
The only loyalty I see in the shoe industry is AI. Even though he signed thatlifetime contract, you still have to give him props for what RBK is lately doing to his line.
