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Yeah this. I won both the Boxtroll and the Paranorman contest, and the paranorman one was still the best executed imo.with the boxtroll contest it wasn't a leaderboard though so no comparison really. I would prefer they go by this list they sent but reality is the fairest way is order on the leaderboard
For Paranorman, they had winners every day, so they would DM on twitter with the link at the end of the day, and it was tied to the twitter account you had submitted your pic with. Once you clicked the link, it took you to a product page that looked a lot like Nike's own website. From there you could see the sizes available and pick the one you wanted.
For Boxtrolls, winners were announced at the end. You had to mail an actual hard copy printout of the form where you had to select a preferred Mens size and a preferred GS size by circling sizes on a form. i requested a mens 12 but ended up with a 14 at the end of that one.
Congratulations to the winners in here, i didn't have the patience to play the game as much as it would have taken me to break 11.4k. I went ahead and bought a pair from the charity auction so i didn't have to worry about size and stressing out about the game, I'm excited to see them in person!