- 8,400
- 48,170
Nope. Nike just does that. Skaters/skate shop owners hated nike SB in the early days because of how they as a giant corporation would hold small skateshops to incredibly high sales standards in order to push their products. Other small skate companies suffered as a result. 15+ years later they come out with the orange label line as a way "saying “Thank You” to the shops that inspire generation after generation to go out and skate every day."
Various links about Nike cutting ties with wholesalers and businesses:
Where Are They Now? Savier Skate Shoes
There's no doubt that the surging popularity of Nike SB coincided with the downfall of Savier. Read the full story here.
www.highsnobiety.com
Owner of Century-Old NYC Store Feels Betrayed as Nike Pulls Account After 50 Years
It has been in business for almost 100 years, but the owner of a Bronx sporting goods store said they are being kicked to the curb by a multi-billion dollar company at a time when he says he needs support from them the most
www.nbcnewyork.com
Stores scramble as Nike cuts wholesale accounts - RetailWire
Amid Nike’s moves to consolidate wholesale accounts, a few affected retailers are expressing confidence they’ll be able to shift to other vendors to fill the void. In March, Nike informed six chains that they were being cut off. Nine others were similarly informed in 2020. How difficult will it...
retailwire.com
Nikes are getting harder to find at stores. Here's why | CNN Business
The company in recent years has slashed the number of traditional retailers it sells its goods to while shifting to grow directly through its own channels, especially online.
Shut Out by Shoe Giants, ‘Mom and Pop’ Stores Feel Pinched (Published 2019)
A number of shoe companies have cut off many small retailers that were already struggling to adapt to shoppers’ changing behavior.
Many many more articles out there that are behind paywalls. If you google stuff like 'nike mom and pop' or 'store loses nike account' you can find em.
